Thoughts on Competitive Advantage

Photo by The Italian Voice / CC BY

In order to provide the necessities of life, people desire a competitive advantage and strive to gain a lead over those with similar objectives.

However, at some point in time, those we are competing with become aware of the knowledge or skill we use that has put us in a favorable position. After studying, experiencing, or teaching himself or herself, the competition  begins to employ these processes to achieve their purpose.

Once this happens, we will fail to retain the competitive advantage, which deprives us of the favorable position we once held over the rivalry, because our prior tactics are now in widespread use by a large group of people. As a result, in this area, our once promising situation has now come to an end.
How could one move forward to get ahead of the competition?